The person who came up with those directions for the back of shampoo bottles is a marketing genius. Think how many people actually do that, every single day, or at least every single time they wash their hair. They lather, rinse, and repeat, without ever questioning why they're doing it.
Think about this for just one minute, people. Why on earth would you or should you wash your hair, rinse it off, and then wash it again? Do you wash your body that way with your shower gel? Do you wash your dishes that way? Your car? I'm assuming that you answered "no" to these questions. That would be insane, right? I mean, who would ever do that?! If you had to wash your dishes twice every day at every meal, you know you'd be looking for a brand new dish soap before the last dish was even dry. So why would you wash your hair twice?
Why? I'll tell you why: because that marketing genius knows that people are just gullible enough to do it. The bottle tells you to do it, so you do it. And in doing so, you're going through shampoo twice as fast, which then forces you to need another bottle of shampoo even sooner. Makes sense, right? Of course it does, because that is the whole point: you spend more money, and the shampoo makers are laughing all the way to the bank.
But it doesn't have to be like this. Take a stand right now (or at least the next time you wash your hair); rebel against that stupid shampoo bottle and reclaim your shower power!
Lather? Of course.
Rinse? Hell yes.
But Repeat? Um, NO!
Step away from the shampoo bottle, and stop this cycle of madness once and for all.
Lather? Of course.
Rinse? Hell yes.
But Repeat? Um, NO!
Step away from the shampoo bottle, and stop this cycle of madness once and for all.
And with the money you'll save on shampoo, you can always send a donation to your favorite blogger charity.